ABC's Conference and Annual Meeting

Program Theme

CONTENT: @ the root of all media

Fundamental changes are transforming the publishing and advertising industries. Readers’ media habits are evolving. Ad spending is shifting. Technology is opening new opportunities.

With their highly respected news coverage and feature reporting, ABC-member newspapers and magazines are at the root of this transformation, providing vital media content that branches out across the world not just in print, but also television, radio, Web sites, blogs and mobile devices—every minute of every day.

In this dynamic environment, publishing and advertising leaders are exploring strategic ways to capitalize on their multimedia brands, enlarge their audiences, forge innovative partnerships and build a new foundation for buyer/seller communications.
  • How do you successfully market—and monetize—your content?
  • Are today’s traditional circulation departments designed to capture tomorrow’s cross-platform audiences and revenue?
  • What metrics matter most to ad buyers? And what role does content play in media planning and buying?
  • How does one leverage a well-known brand in new media?
  • What does the future of advertising hold—and what does it mean for your organization?

For candid perspective on these and other lively issues, don’t miss ABC’s 94th conference and annual meeting, Content: @ the Root of All Media, Oct. 29–30, 2008, at The Waldorf=Astoria in New York city.

Make new contacts, increase your visibility, learn new ideas, debate industry challenges, network with your peers, discover new solutions, solidify relationships, meet industry visionaries.

In other words, this is going to be one of the best ABC conferences yet. Register now.

New Conference Format

A condensed schedule is planned for this year’s conference. Wednesday, Oct. 29, 2008, will offer two concurrent Nuts & Bolts Sessions for newspapers and periodicals followed by separate receptions to enhance networking opportunities.

A full day on Thursday, Oct. 30, 2008, opens with a continental breakfast, followed by the annual business meeting and general session. Keynote speakers will represent academia, interactive and publishing. The annual luncheon will be followed by division-specific meetings. These meetings consist of director elections and a tailored session to address issues relevant to that member constituency. A closing reception is slated to conclude at 5:30 p.m.


Schedule-at-a-Glance

Wednesday, Oct. 29
Nuts & Bolts: 2 – 4 p.m.
Receptions: 4 – 5 p.m.

Thursday, Oct. 30
Canadian Member Breakfast Meeting: 7:30 – 8:15 a.m.
U.S. Member Continental Breakfast: 7:30 – 8:15 a.m.
Annual Business Meeting: 8:15 – 9 a.m.
General Session: 9 a.m. – Noon
Annual Reception and Luncheon: Noon – 2:30 p.m.
Divisional Meetings: 2:30 – 4:30 p.m.
Closing Conference Reception: 4:30 – 5:30 p.m.

Registration Fees

Member
Early-Bird by Sept. 5		Non-Member
Registrant:
Full Conference$795$995
A la carte options:
Wednesday only$200$300
Thursday only$595$695
Annual Luncheon only

$200$300
Spouse:
Full Conference$350
Annual Luncheon only$125

Hotel Information

The Waldorf=Astoria
301 Park Avenue
New York, NY 10022

Call this toll-free number: 1-877-GROUPWA (1-877-476-8792) to request the group rate for Audit Bureau of Circulations (Code: ABC).

Check-In: 3:00 p.m.
Check-Out: Noon

Deluxe Rooms @ $439 (+ 13.38% state/local taxes + $3.50 occupancy tax/fee = $501.24)
Cut-off date for group rate is Wednesday, Oct. 8, 2008.
Cancellation Policy: 24 hours advance notice required.