Rules & ResourcesBylaws & Rules
Article 1 - Objects
The objects of the Audit Bureau of Circulations (alternatively, the "Bureau" and "ABC") shall be to issue standardized statements of circulation data or other data reported by a member; to verify the figures shown in these statements by auditors' examination of any and all records considered by the Bureau as necessary; and to disseminate data for the benefit of advertiser members, advertising agency members and other members interested in facts on the advertising and publishing industry.
Each member's Statement and each Audit Report issued by the Bureau shall embrace figures and facts bearing on the quality as well as the quantity of circulation data or other data reported. The figures in the Audit Report shall be those verified by Bureau auditors. Facts, without opinion, to be reported.