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Chapter C - Newspapers

ARTICLE 1 — Paid Circulation

C 1.1 Paid Circulation Defined

ARTICLE 2 — Circulation Reporting

C 2.1 Circulation Averages

C 2.2 Morning, Evening, All-Day, and Sunday Designations

C 2.3 National Advertising Sold in Morning and Evening Editions as a Unit

C 2.4 Separate Editions

C 2.5 Circulation Above or Below Average for Other Days

C 2.6 Weekend Issues

C 2.7 Days Omitted from Averages

C 2.9 Subscriptions for Less Than Regular Frequency

C 2.10 One-Day Figures for Supplement Statements

C 2.11 Intermittent Subscriptions

C 2.12 Audit Report Maps

C 2.13 Weekly Newspaper Group Audit Plan

C 2.14 Renewals

ARTICLE 3 — Other Paid Circulation, Subscriptions or Copies Paid for by Other than Recipient

C 3.1 Employee, Correspondent and Agent Copies

C 3.2 School Subscriptions

C 3.3 Third-Party Sales

C 3.4 Group (Subscriptions to Businesses for Designated Employees)

C 3.5 Association Subscriptions

C 3.6 Gift Subscriptions

C 3.7 Gift Subscriptions Not Recognized as Paid Circulation

ARTICLE 4 — Time of Making Audits

C 4.1 Timing of Audit

C 4.2 Initial Audit

C 4.3 Reinstatement Audit

ARTICLE 5 — Circulation Incentives and Other Qualification Standards

ARTICLE 6 — Other Reports

C 6.1 Publisher's Statements

C 6.2 Consolidated Newspaper Publisher's Statements and Audit Reports

ARTICLE 7 — Analysis by Reporting Areas and Delivery Methods

C 7.1 Reporting Options

C 7.2 Circulation in City of Another Member

C 7.3 City Zone

C 7.4 Retail Trading Zone

C 7.5 Newspaper Designated Market

C 7.7 Other Reporting Areas

C 7.8 All Other

C 7.9 List of Towns Receiving 25 or More Copies

C 7.10 Seasonally Occupied Households

C 7.11 Non-Paid Distribution of Two-Year Weeklies

ARTICLE 8 — Employment of ABC Auditors

C 9.1 Supplemental Analysis: Non-Paid Newspapers

C 9.2 Home Delivery, Address Specific

C 9.3 Home Delivery, Market Coverage

C 9.4 Public Access Distribution

C 9.5 Analysis of TMC, EMC or Similar Newspapers

C 9.6 Supplemental Analysis Distribution

ARTICLE 10 — Canadian Newspapers

C 10.1 Paid Circulation

C 10.2 Reporting

C 10.3 Copies/Subscriptions Sold at 50 Percent of Basic Price, or More

C 10.4 Copies/Subscriptions Sold at Less Than 50 Percent of Basic Price

C 10.5 Third Party Sales

C 10.6 Non-Paid Distribution

C 10.7 List of Towns (and Postal Codes) Receiving 25 or More Copies

C 10.8 Miscellaneous Reporting Requirements

ARTICLE 11 — Optional Analysis

C 11.1 Optional Analysis

C 11.2 Other Analyzed Distribution

C 11.3 Third Party Sales

C 11.4 Analyzed Non-Paid Distribution

C 11.5 List of Towns (and Postal Codes) Receiving 25 or More Copies

C 11.6 National Newspaper Reporting

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