ABC MembershipPublisher Applicants to Date
New ABC Applicant Press Releases
AFAR Applies for ABC Magazine Membership
New York, NY (April 2009) ~ Preparing for its launch, AFAR magazine published by AFAR Media, has applied for membership in the Audit Bureau of Circulations (ABC). Established in 2009, San Francisco-based AFAR targets the fast-growing but untapped segment of "experiential" travelers. It appeals to an emerging audience of cultural explorers, who seek to connect with people and places more deeply than the average tourist. AFAR will debut on newsstands in August with an initial frequency of six times a yerar.
"Our application for membership in the Audit Bureau of Circulations demonstrates our commitment to validating AFAR's circulation for our advertisers and underscores the authenticity of our audience," said John Sheehy, president and publisher of AFAR.
CANADIAN PROCESS EQUIPMENT & CONTROL NEWS APPLIES FOR ABC MEMBERSHIP
Richmond Hill, ON (April 1, 2010) – Canadian Process Equipment & Control News, a nationally distributed magazine has applied for membership in the Audit Bureau of Circulations (ABC).
Canadian Process Equipment & Control News was established in 1972 and is Canada’s premier publication serving the process and resource industries. “Each of our 6 issues per year offer readers technology solutions for concerns faced daily by the personnel responsible for the operation of Canada’s largest factories and mills,” said Rob Sommerville, Publisher. “Our readers are ultimately responsible for productivity, personnel safety, environmental concerns, and distribution of their products. They fall into three main job categories; engineering, management and consultants. Our application to ABC is the next step in offering our advertisers full disclosure of our readership demographics. ABC impressed us with their leading edge practices and progressive view of the future.”
THE NATIONAL LOCKSMITH AND THE INSTITUTIONAL LOCKSMITH MAGAZINES APPLY FOR ABC CIRCULATION AUDIT
New York, NY (February 25, 2010) ~ The National Locksmith and The Institutional Locksmith magazines, published by National Publishing Company in suburban Chicago, have applied for membership in the Audit Bureau of Circulations (ABC). With nearly 4,000 members, ABC is the first and largest circulation-auditing organization in the world.
“Our application for membership in the Audit Bureau of Circulations demonstrates our commitment to validating our circulation to our advertisers,” said Marc Goldberg, publisher of The National Locksmith and The Institutional Locksmith. “It also demonstrates the difference between our two magazines and the numerous ‘niche’ security publications.”
Plan Your Meetings (PYM) Applies for ABC Membership
New York, NY (April 2009) ~ Plan Your Meetings (PYM), published by Atlanta Metropolitan Publishing Inc. in Atlanta, Ga., has applied for membership in the Audit Bureau of Circulations (ABC) for a circulation audit.
Established in 1995 as the Practical Guide to Event Planning, Plan Your Meetings (www.planyourmeetings.com)is an educational and social resource for meeting and event planners that offers an annual publication, Web-based resources on PlanYourMeetings.com, weekly digital newsletters, educational live events and a social networking site at www.PYMConnect.com, as well as Webinars, destination guides and education at other industry-sponsored events. PYM's core audience is non-titled corporate meeting planners. Because the majority of them learn on the job and have many other job functions, PYM’s content focuses on educating meeting and event planners about industry best practices, connecting them with invaluable resources, informing them about industry news, and giving them advice on how to save time and money, work smarter, create more innovative experiences for attendees, prove their value to their organizations and integrate new technology into their meetings and events.
“By applying for membership with the Audit Bureau of Circulations and having our magazine’s circulation audited, we are showing how committed we are to proving ROI for our advertising partners,” says Tom Casey, president of Atlanta Metropolitan Publishing. "Even though there are many other new media platforms we offer as part of the Plan Your Meetings marketing program, it's the circulation of the traditional print product that buyers most often ask about.”
SHOP, Etc. Applies for ABC Magazine Membership
New York, NY (July 2005) SHOP, Etc, published by Hearst Magazine Publishing, 1790 Broadway, New York, NY, has applied for membership in the Audit Bureau of Circulations (ABC).
Established in September 2004, SHOP, Etc. magazine is the definitive one-stop shopping resource for the best in edited fashion, home and beauty products available in-store, in-catalog and on-line. SHOP, Etc. magazine is published 10 times annually.
“Our application for membership in the Audit Bureau of Circulations demonstrates our commitment to validating our quality circulation to our advertisers,” said Cynthia Lewis, Publisher.”
SLICK WORLD APPLIES FOR ABC MEMBERSHIP
Slick World, a nationally-distributed business publication with a focus on Canadians in business globally, has applied for membership in the Audit Bureau of Circulations (ABC).
Slick World, launched in the fall of 2009, is a high-end, glossy publication that offers a unique perspective by visiting a different country with every issue—gathering stories and photos featuring forward-thinking, innovative Canadians and businesses that have ventured into international marketplaces. Each issue of Slick World also includes a variety of topical features that are of interest to its readers, who are CEOs and upper management of major companies throughout Canada.
“We have been told by our readers, and indeed many of the businesspeople and government officials featured in our magazine, that Slick World fills a void in the Canadian publishing industry with its focus on international business as it pertains to the business community of Canada,” says Jeff McCoshen, group publisher of Slick International. “The tremendous feedback from our readership and strong response to the editorial strength and overall look of our product reassures us that Slick World is a magazine in the right place at the right time. Our application for membership in the Audit Bureau of Circulations represents a long-term commitment to our advertisers that the publication will continue to be what some prominent Canadians have called a “must read” for the upper echelons of the business set of Canada.”
Su Familia Applies for ABC Magazine Membership
Manhattan Beach, CA, (October 2002) ~ Su Familia, published by Multicultural Communications has applied for membership to the Audit Bureau of Circulations (ABC).
Established in 1998, Su Familia magazine provides important parenting information in Spanish to Latino parents throughout Southern California. Su Familia magazine is published quarterly.
“Our decision to use the Audit Bureau of Circulations came from our advertisers, who regard ABC as the leader in audit companies. This important move demonstrates Su Familia magazine’s commitment to continue to validate our circulation to our advertisers,” said Laura Lentz, publisher. “Using ABC will also demonstrate the difference between our Spanish-language magazines and the numerous small Latino publications that are not audited.”
Together Family Applies for ABC Magazine Membership
Toronto, ON (September 23, 2009) – Together Family magazine, a nationally distributed publication for parents with young children in daycare, has applied for membership of the Audit Bureau of Circulations (ABC).
Together Family, launched in 2005, is Canada’s only magazine distributed nationally in daycares. The publication is dedicated to providing working mom’s with quality and insightful editorial that helps her balance her personal, professional and family life.
"Serving daycares across Canada is a very positive and strategic step in Together Family's development," says Michael Sheasgreen, group publisher of MIR Communications Inc. "Our editorial team prides itself on understanding the challenges faced by working moms and delivering an editorial package which gives our readers insights and ideas in a format that is relevant and engaging. Our application for membership in the Audit Bureau of Circulations shows our commitment to our advertising partners that we are effective in delivering this key readership demographic.”
