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Additional Consumer Magazine Resources
Subscriber Profile
ABC's Subscriber Profile auditing service lends credibility to subscriber research data and puts "a face on the reader." Subscriber Profile audits deliver concise, credible, verified readership data that's not only comparable from one publication to another, but facilitates comparison to radio and broadcast reach. Demographic analyses are provided for nine categories, including gender, age, education, occupation, marital status and household income.
ABC Interactive
Established to meet the demands of advertisers and the needs of content providers, ABC Interactive (ABCi) delivers reliable, independent, third-party audits and industry-developed standards for Web site activity. ABCi Audit Reports faciliate a level playing field that allows comparison of online activity—in much the same way that advertisers rely upon ABC-audited information to make print media buying decisions.
Training
Access the expertise of the industry's most experienced and extensive staff to facilitate custom training and webinars. Custom training enhances the value of ABC membership and is available for advertising sales and circulation departments, media buyers and sellers. Learn and apply information including how to understand ABC reports and how to maximize online tools. Please call 847-605-0909 for a quote.
ABC's Professional Circulator Series offers regional training courses throughout the year.
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