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Optional Farm Publication Reports and Services
Postal Audits are accepted by the U.S. Postal Service as verification of your publication's qualification for second-class mailing status.
Supplemental Data Reports encompass many different types of additional information about your publication's readers including purchasing influence, secondary functions of recipients and types of equipment used.
Statement Plus is a customized report augmenting information included in your Publisher's Statements and Audit Reports. Publishers may highlight specific circulation information not traditionally found in other reports such as expanded trending and distribution versus print run data.
Network Statements show combined circulation averages for multiple titles in a group on one Publisher's Statement. If you are selling advertising as a group, these statements provide greater impact to your advertising sales strategy.
MTAC (Mailer's Technical Advisory Committee) allows ABC to verify your publication's telephone and Internet subscriptions as direct request, helping your publication qualify for second-class mailing privileges.
ePeriodical Analysis Tools is an online product containing up to ten years of historical circulation data that can be reviewed, manipulated, analyzed and downloaded. Several custom reports are also available from ABC's e-Data Department that can be customized to fit your needs.
ABC Interactive (ABCi) is ABC's online auditing unit that provides independent, third-party verification and industry developed standards for Web sites and other online advertising.
Web Site Metrics on Publisher's Statements can integrate print and online figures putting your performance strengths front and center when it comes to selling ad space. ABCi now makes it simple to spotlight integrated media buys by featuring Web site performance data on the front page of the ABC Farm Publisher's Statement.
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