ABC Addresses the Recent Resignations of Several Newspapers
ABC's Bob White answers some questions and rumors, and outlines ABC's essential role in the Canadian market.
New Information for U.S. Newspapers Regarding Upcoming Rule Changes
ABC posts more resources in the Publisher Support Center, the ABC board met again in April and made first passage on three rules, and ABC invites member feedback on new rule language.
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Vastly Improved Media Analysis Tools Launch in June
In early June, ABC will relaunch its comprehensive suite of media analysis tools available to e-Data subscribers. The redesigned tools will feature a more streamlined navigation system, intuitive flow and easy-to-read reports.
How to Use the New PPC Online Tool
Last month, ABC launched the Preprint Projection Center, a new online tool that allows newspapers to provide confidential distribution forecasts to help their advertisers better gauge printing and production requirements for insert advertising months in advance. Below we provide answers to the most frequently asked questions and instructions on using the online tool for both publishers and buyers.
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ABC Releases FAS-FAX and Audience-FAX Data
On April 28, ABC released top-line newspaper circulation and audience data for the six months ending March 31, 2008. More than 700 U.S. and Canadian newspapers reported circulation data in FAS-FAX and nearly 200 U.S. newspapers reported audience data via the Audience-FAX initiative.
A FAS-FAX supplement report will be released on Monday, May 12.
Upcoming Training Opportunities
Consumer Magazine Initial Audit Workshop
Date Thursday, June 12
Cost: $99
Location: ABC’s New York Office, The Chanin Building, 122 East 42nd St., Suite 807
9 a.m. – noon ET
Learn how to prepare for your first audit at this hands-on workshop. The session will include an overview of ABC, its foundational rules, and reporting formats.
Read Coverage of Recent Newspaper FAS-FAX Release in Industry Scoop
In November, ABC launched Industry Scoop, featuring the latest news stories on readership trends, demographics and audience metrics affecting today’s multimedia landscape. Here are some recent news stories on the newspaper FAS-FAX release:
- Something good to say about papers (May 1, 2008, Media Life)
- Circulation off at most top newspapers but USA Today, WSJ up (April 28, 2008, The Associated Press)
- U.S. newspaper circulation falls 3.6 percent (April 28, 2008, Reuters)
- E-editions help Times, P-I boost circulation (April 29, 2008, The Seattle Times)
To view all of the articles on the Industry Scoop page visit ABC’s Web site.
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Early Bird Registration Now Available for ABC’s 94th Annual Conference: Content: @ The Root of all Media
Oct. 29 – 30, 2008
The Waldorf=Astoria in New York City
Fundamental changes are transforming the publishing and advertising industries. Readers’ media habits are evolving. Ad spending is shifting. Technology is opening new opportunities. With their highly respected news coverage and feature reporting, ABC-member newspapers and magazines are at the root of this transformation, providing vital media content that branches out across the world not just in print, but also television, radio, Web sites, blogs and mobile devices—every minute of every day.
In this dynamic environment, publishing and advertising leaders are exploring strategic ways to capitalize on their multimedia brands, enlarge their audiences, forge innovative partnerships and build a new foundation for buyer/seller communications.
Register now and take advantage of the $100 early bird discount. To learn more visit ABC’s Web site.
Congratulations to The Garden Island newspaper in Lihue, Hawaii
The Garden Island is the winner of a $500 Publisher Relations training gift certificate redeemable for any of ABC’s training opportunities, including webinars, workshops and customized training sessions. The Garden Island won the gift certificate by using ABC’s online filing tool to file its March 2008 Publisher’s Statement data by the April 15 deadline. Congratulations!
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