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Rules and Resources
Media Buyer Support Center

• Professional development tutorials
• Frequently asked questions
• Seminars and webinars

• For advertising agencies and advertisers

• ABC member roster
• How a newspaper audit is conducted
• How to use an ABC consumer magazine Publisher's Statement (PDF*)
• Understanding ABC reports for business publications (PDF*)
• How to use ABC information to evaluate newspapers (PDF*)
• Maximize advertising dollars with verified readership research (PDF*)
• Prototype ABC documents

• Product descriptions and pricing
• Listings of released reports
• Product release schedule
• Online order form

• Bylaws & Rules
• Board actions

• NewsBulletin
• POVs
• Case studies
• Industry Scoop
• Fact sheets

If you are unable to find what you are looking for here, visit Contact ABC.

*PDF files require the Adobe^® Reader^®. To download this free software, visit www.adobe.com.