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Welcome to ABC Professional Development, a series of tutorials designed to improve your knowledge of ABC products, service and resources. Each tutorial consists of a demonstration as well as handouts and/or worksheets to help you retain what you learned.

For any questions about these tutorials or if you have suggestions for future lessons, please contact at 847-879-8398.

Note: Tutorial screencasts begin playing at 10% completion, not 100%.

• e-Data Tutorials
• Newspaper Tutorials
• Magazine Tutorials
• Business Publications

An Overview of the New e-Data Suite of Products (May 2008)

In this tutorial, ABC's Gladys Searcy gives you a sneak peek at the soon to be released new e-Data suite of tools.

Introduction/Handouts

Tutorial (Approx. run time: 6 minutes)

ePeriodicals Analysis Tool: How to Analyze Verified Circulation (Sept. 2007)

In this tutorial, ABC's e-Data Assistant Manager, Susan Bartucci, explains how to run two reports on Verified Circulation using the ePeriodicals Analysis Tool.

Introduction/Handouts

Tutorial (Approx. run time: 6 minutes)

eNewspapers Analysis Tool: Searching by ZIP Code (Sept. 2007)

ABC's e-Data Director, Gladys Searcy, walks you through creating a report in eNewspaper Analysis Tool through a ZIP code search.

Introduction/Handouts

Tutorial (Approx. run time: 4 minutes)

Media Rebate Analysis Tool: Calculating Rebate Estimates from Post-Media buys (Sept. 2007)

In this tutorial, ABC's e-Data Director, Gladys Searcy, explains how to use the Media Rebate Analysis Tool to estimate your rebates from post-media buys.

Introduction/Handouts

Tutorial (Approx. run time: 8 minutes)

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ABC's Insert Verification Service: Measuring FSI Accountability and Delivery Accuracy (Sept. 2007)

ABC's Marketing and Sales Manager, Kristina Meinig, describes the Insert Verification Service, how to read an IVS report, and how to use the IVS Analysis Tool.

Introduction/Handouts

Tutorial (Approx. run time: 7 minutes)

eNewspapers Analysis Tool: Searching by ZIP Code (Sept. 2007)

ABC's e-Data Director, Gladys Searcy, walks you through creating a report in eNewspaper Analysis Tool through a ZIP code search.

Introduction/Handouts

Tutorial (Approx. run time: 4 minutes)

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How to Read an ABC Consumer Magazine Publisher's Statement (Nov. 2007)

In this tutorial, ABC's Anthony Arena explains the details of the "pink sheet" by paragraph.

Introduction/Handouts

Tutorial (Approx. run time: 14 minutes with table of contents)

A Primer on Verified Circulation (Sept. 2007)

Find out how verified circulation is defined and reported from ABC's Marketing and Sales Manager, Marsha Enrici.

Introduction/Handouts

Tutorial (Approx. run time: 7 minutes)

ePeriodicals Analysis Tool: How to Analyze Verified Circulation (Sept. 2007)

In this tutorial, ABC's e-Data Assistant Manager, Susan Bartucci, explains how to run two reports on Verified Circulation using the ePeriodicals Analysis Tool.

Introduction/Handouts

Tutorial (Approx. run time: 6 minutes)

Media Rebate Analysis Tool: Calculating Rebate Estimates from Post-Media buys (Sept. 2007)

In this tutorial, ABC's e-Data Director, Gladys Searcy, explains how to use the Media Rebate Analysis Tool to estimate your rebates from post-media buys.

Introduction/Handouts

Tutorial (Approx. run time: 8 minutes)

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How to Read an ABC Business Publication Publisher's Statement (Nov. 2007)

In this tutorial, ABC's Anthony Arena explains the details of the b2b Publisher's Statement by paragraph.

Introduction/Handouts

Tutorial (Approx. run time: 12 minutes with table of contents)