Audit Services
Circulation

Paid and Controlled Circulation Audit

Circulation audits are what top agencies and advertisers have come to expect. Whether your circulation is paid or controlled, an audit is simply the best way for them to objectively measure the fundamental vitality of your magazine.

Learn about the factors that may influence the timeliness of an audit.
Learn how to prepare for your consumer magazine audit.


Supplemental Data Reports

Provide advertisers with additional decision-making data not included in your Publisher's Statement. Subject to an ABC audit, SDRs supply analyses of county distribution of demographics.

View a listing of magazines that file SDRs and a sample report.


"MTAC" Postal Verification

Trying to qualify for second-class mailing privileges? Not currently an ABC member? We can still help you defend your discount. As a member of the Mailers' Technical Advisory Committee (MTAC), ABC is authorized to verify qualification of telephone and internet subscriptions as direct request.


Mailing List Verification

At the publisher's request, an ABC auditor can conduct tests to validate the information on a publication's subscriber file for a specific issue. Verification of the mailing list allows for the disposal of individual subscriber documentation, such as reader request cards or original subscription order documents.